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Appalachian Marketing & Consulting was officially created in 2021 by husband and wife Carly and Chase Brashears, both whom are from the Appalachian Mountains (Carly from Kingsport, TN; Chase from Whitesburg, KY). ​The two have extensive experience in the business world -- working at both large and small businesses. Much of Chase and Carly's experience is in motorsports and the small businesses that surround that industry.

Carly tooled social media and marketing efforts at Kingsport Speedway (TN), Lonesome Pine Raceway (VA) and New Smyrna Speedway (FL); coordinated marketing and administrative needs for The NASCAR Foundation -- NASCAR's non-profit wing; and managed event marketing/planning for NASCAR racetracks across North America. She recently served as the director of marketing and administration at South Boston Speedway (VA) but now works as the director of media/public relations for God's Pit Crew -- a Danville, VA-based disaster relief non-profit.

Chase managed events, marketing and public relations at Kingsport Speedway (TN) and Lonesome Pine Raceway (VA) while attending college; interned at Bristol Motor Speedway; managed racing operations and marketing for NASCAR's regional and international touring series; and spent two years as race/event director for NASCAR's touring and national series. His family owns a small construction/trucking company in Southeast Kentucky. Recently, he served as the general manager at South Boston Speedway (VA). He now works for NASCAR as the senior manager of competition operations and track services.

Our business is a small business and is dedicated to driving results for your business and its initiatives. We have unique backgrounds with a wide array of connections and resources from across the country, all which can be used to better your business. 

Mountain Range


How we can help you

We offer a wide variety of specialized services in standard business and motorsports, and -- like we said -- we're a small business, so we understand the need for customization. We don't have specific prices listed because every case is different and there are different sized projects. We pride ourselves on getting results at a very budget-friendly cost. 


We can customize our services to meet your exact needs. Even if you don't see the exact service you're looking for, we're confident we can make it happen. Please contact us to get a free consult and quote. 

Business Evaluating & General Consulting

Want to get your business to the next level? Let us evaluate your business. Whether it's reviewing your online presence, taking a look at your marketing plans or anything in between, we can do a deep dive of your business, get you a detailed evaluation and recommended next steps and practices to drive more results. 


We designed this website -- as well as a few others -- and we're fully capable of designing a website for your small business. Whether you're looking for a simple small business website, or something a little more advanced (e-commerce, blogging, etc.), we can get you started in the right direction. We are able to create and turn a website over to you with training, or we can keep your website under our umbrella and keep it updated for you as needed. 


Tell us what you're looking for in regards to your business. We can setup the marketing plan you need for an entire year or for a special promotion that you have in mind.


Email marketing, social/digital marketing, classic marketing, etc. You name it and we'll make it happen. 


Want to see samples of some our work? See below for what we've offered these businesses. Anything that is underlined can be clicked to see examples of our work.

Brashears Trucking

Website | Google Business Listing | Logo Creation

Southside Disposal

Website | Facebook | Instagram | Google Business Listing


Website | Facebook | Google Business Listing | Logo Refresh

Charles Anderson Lawn Care

Website | Google Business Listing | Email Marketing | Misc. Promotions

Cluster Springs Volunteer Fire Department


Our Work
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